BMW new 5-series will re-invigorate the brand

Among the thousands of cars on display at the Geneva Motor Show, there is one that stands out, if not with its beauty as for its importance to the company that it does.

For the first time since 2003, BMW has redesigned its 5-Series executive range of models. No other model on display at the Geneva motor show meant so much to be on his mark, as the sixth-generation 5-series – with the obvious exception of small producers with only one or two models in its arsenal.

Where are the 5-Series is right for BMW of crucial importance, since it is the biggest single contribution to the bottom line of the company. Done something wrong and the world’s largest automaker to almost certainly will again knocked out of first place by its main rivals, Mercedes and Audi.
Brand Builder

As a brand builder is to shine the 5-Series’ job a bright light on other BMW models.

“The 5-series is, for me right in the center of the brand”, Ian Robertson, BMW Group Board Member responsible for sales and marketing, told BBC News in an interview. So far, we have more than 2,500 jobs, and before anyone even it is driven.
Thus, if the sixth generation of the 5-Series deemed desirable, then so will its smaller sibling, as the new 3-Series, which is up for renewal in 2012, and his little 1-series will be renewed, next year.

Profit Drivers

But the 5-Series is more than just a driver of sales of the BMW brand. It is also much more profitable than their siblings. It costs roughly the same to the more expensive 5-series to make than it costs, the better 3-series, in essence, it is much harder to make decent profit margins of small cars.

Mr. Robertson is committed to the myth that the 5-series for more than 50% of the profits of the BMW Group, although it released only 25% of turnover. But he acknowledges that it bears “a substantial portion – if that is gradually being phased out, like the British Mini and Rolls-Royce Group reduces subsidiaries continue to grow, and as a separate model of the BMW line-up will be expanded.

Sales Drivers

The 5-series is, however, increase of central importance to BMW’s strategy, its profit margin to be about 8-10% by 2012 in part because it is less expensive than its predecessor, making despite being longer, wider and heavier.
BMW invests one third have less to get the car into production and manufacturing costs reduced by 15% compared to its predecessor.

The 5-Series will also help increase sales of the BMW Group’s history of more than 1.3 million cars this year, wants to 10.4% after a decline in sales in 2009, the company. Although the fifth-generation 5-series sold 1.1 million cars in the course of his life BMW keeps the new one could beat that record.

“So far we have pre-orders for the next two-and-a-half-past three months, before anyone even it is driven,” says Mr Robertson. Crucially, as well as in Germany, the 5-series is produced in China, has overtaken the U.S. as the largest car market in the world. There, the current 5-series has been popular with private owners will have the drivers, allowing BMW to increase sales in the country by 37.5% in 2009.

Small cars

The 5-series has changed over the years, but the biggest new development is the growth of the family of the series of derivatives. Last year, the BMW 5-Series GT, which is larger and probably more than the traditional luxury sedan models.

And it is also a sport utility vehicle in the series, the X5. Such variation can be seen on the luxury segment, with German rival Audi, for example, to the number of models has increased from 32 last year to 42 in 2015.

Above all, this is in his little Audi A1 at the fair, a car that is widely seen as the first serious competitor to BMW Mini, with the exception of his own 1-series. Mercedes, however, is still relatively weak in the small car market, where demand is expected to grow quite rapidly in the coming months and years ahead.

But neither the main competitor of BMW stand still. All three are investments in new model development, so there is no guarantee that BMW retained the top position in the future.

Share and Enjoy:

Yet another review of BMW 5-series 2010

BMW 5 Series sedans – it’s finally here. The internal code name for the F10 key, which is the sixth generation of the BMW 5 Series, and will be at the Geneva Motor Show in spring 2010 launch, and the United Kingdom March 20 in sales starting in 2010. 5 Series Tour Edition (F11 key), will follow next year in September.
So, what’s new sixth-generation BMW 5 Series?

Let’s start with technology: BMW claims that the new 5 series in the first one similar products feature high-tech start-stop, eight-speed automatic transmission, double-wishbone front suspension.

The new 5 Series BMW was also the first one to obtain a new parking assistive technologies, plug into a space for playing with the wheel of the car, allow drivers to operate the accelerator and brake pedals. Like a Volkswagen Touran, and then bit.
In 2010 the new five-year campaign is still exec choice?

Double-wishbone front suspension with rear multi-set match is BMW’s optional drive the dynamic chassis control system provides comfort, Sport and Physical Education + damper settings. Four-wheel active steering system can also be specced, as well as a surround-view camera systems, head-up display, and pedestrian recognition, lane change and lane departure warning systems, coupled with the speed detection of night vision.

Unfortunately, the start-stop technology only applies to the manual 520d, and will not be in the new eight-speed automatic was available only. While the electric power steering system will reduce fuel consumption, we do not want it to give a special feeling of the new 5 series of guidance.

And in view of the root of the current five-match is a steel rear aluminum front-end features, car is all steel. However, BMW still claims a new car can achieve a 50:50 weight distribution.
Read more

Share and Enjoy:

Tags: 5-series, BMW, Car Review

Yet another review of BMW 530d SE Gran Turismo 2009

BMW 530d SE Gran Turismo 2009 and BMW niches barely see with the naked eye to continue the pursuit of five series of GT racing. Based on 7-series-on and share all the small tools, 5 GT is a high-roof hatchback, with the rear passengers and their hand luggage space. BMW said that a mixture of seven rear leg space and SUV’s more commanding seating position and more space for family. Feeding took place in my sports car’s roof lines and perfect and a big luxury station wagon dash, you have 5 series of GT racing.
I am very confused. This BMW 5 Series gas turbine model sounds like a fantastic MPV, I would …

500 million tons to sell is certainly complex. Think of it as a multi-purpose vehicle the size of Belgium, to the rival Mercedes-Benz R Class, MPV with this is the size of the Netherlands. BMW is infinitely good-looking, but the. It has only two more R-class three rows of seats. This configuration allows the roof is more food, including shallow side of the glass, resulting in more than 500 million tons seems like a lot of sexy R-class cars.

The front end is the momentum in the bluff. BMW denies it for the same on the new 5 series of face, ‘Although it is a family resemblance’.

GT sports car is nominally part of the 5 Series family, which means that the price of about £ 5,000 more than equivalent cars. The base cost of gas turbine 530d SE 40.81 thousand pounds, some £ 13k cheaper than the 7 Series.

According to the skin, even with the largest shares of GT cars, including a massive 3.07 meters long wheelbase. The suspension design – double wishbone front, multi-link with self-leveling air suspension – Sharing and 7 and the future 5. Because it is a small tool: adaptive damping (dynamic drive control), a faster overall active rear wheel steering guidance, head-up display, night vision, and numerous safety systems.
And engine?

500 million tons of passes, in October this year, sales in the UK, and has three engine choices. Run blown 3.0-liter in the 535i petrol six, but the BMW company has reduced the previous twin-turbo unit back to a single twin-scroll turbo, while maintaining the output of 306bhp and 295 pounds feet of peak 535i GT was 31.7 claims and management of mpg 209g/km of carbon dioxide 6.3secs 0 62 mph time. Another petrol engine is a 407bhp twin-turbo V8 engine, providing 5.5sec 25.2mpg, 263g/km and 062 mph. Both cars are limited to 155mph.
Read more

Share and Enjoy:

Tags: 530d, BMW, Turismo

Car Review: BMW X1 xDrive20d 2009

The new BMW X1 xDrive20d 2009 is the German car giant fourth addition to its 4 × 4’s scope, therefore, although the possibility of the original X5 was beaten the market since the Mercedes-Benz M Class, the company has always been a sport utility vehicle one step ahead of their homes opponent. The X3 was introduced in 2004, but the Mercedes-Benz and Audi recently introduced GLK-class and Q5, at present there is no indication that (and perhaps never will be) either produced strange X6 rival.

Now, BMW’s new X1 2009, a compact SUV that will not be before the new Range Rover LRX and Audi in the third quarter of the direct premiums’s opponent was launched in 2011. Car has just been promoted as the new BMW X1, wait for us to read the full ruling of the retro baby BMW.
I believe that BMW X1 Technologies, the usual four arrays and six-cylinder petrol and diesel engines?

Is not in the United Kingdom. Throughout the rest of the world customers can choose BMW gasoline – there is a lead-free, supping choose the 2.0-liter four-pot or 3.0-liter inline-6 – but only the diesel engines here in Blighty.

There are three varieties, the other all the 2.0-liter lump, but other adjustments and the number of different turbocharger set up different power output of spirit. This series of products a single turbo 141bhp/236lb feet for 18 days, a more powerful 174bhp and 258 pounds of Article 20D to provide variants feet, the highest in the dog section 23D twin-turbo engine – the former reserve a Motion Series – There 201bhp and 295 pounds feet tedious
As long as the new diesel-powered X1? I would like you to tell me, you can have this rear-wheel drive 4 × 4?

Yes, we will. 18D and 20D in the guise of Article sDrive standards, BMW speak, rear-wheel drive. Four-wheel drive (Xdrive’s) costs thousands pounds sterling in the former, £ 1305 more about the latter, have increased in recent 5mpg a few nine-tenths of 0 – 62 miles hour times, 14g/km of CO2 figures and the deterioration of official figures. The occasion of the 23rd, four standard 4 drive.Visually, BMW X1 Concept X1 2009 looks almost the same in 2008 Paris Motor Show, which means that an upright kidney grille, extremely tortuous hat, oddly shaped wheel arch and 5 the opening series of gas turbines, imitation taillights.
Read more